If you’ve read stories about entrepreneurs in the Silicon Valley, you’ve probably noticed that many of them start from finding the solution to a small problem in their daily life. You’ve probably even asked yourself: Is there something that I can do like what they did? These stories are inspiring; however, at the same time, you might doubt whether you’re capable of making a big shift in your life to the startup world.
This course will solidify your knowledge base in the world of startups. You will start with learning the basic terminology of small businesses. Once you’re familiar with the language, you will be introduced to two leading models: the Business Model Canvas and the Customer Development process. Finally, you will get to apply these models by offering a detailed analysis of the viability of two startup companies. With this foundation of knowledge, you will be ready to jump when the right opportunity knocks.
- Identify Startup vocabulary
- Apply the Business Model Canvas
- Apply the Customer Service Model
- Using startup vocabulary, the Business Model Canvas, and the Customer Development Model, assess just how viable two fictitious startup companies are