Description

This course is designed for non-native English speakers who are interested in improving their language skills and knowledge of the media at the same time. In this course, participants will investigate how media has changed over time. They will explore the world of advertising and identify targeted marketing strategies, analyze sources and detect bias, and examine how diversity representation in media influences individual identity and society. This course provides the opportunity to develop a broader understanding of the role media plays in our lives while building the vocabulary and language skills needed to analyze what we read and watch.

Objectives

At the end of this course, you’ll be able to:

• Analyze media messages
• Evaluate positive and negative aspects of social media
• Identify marketing strategies in use
• Recognize bias in the media
• Analyze diversity representation in mass media

Target Audience: Non-native English speakers interested in professional development to improve their communication skills.

Course is offered by the Online Professional English Network, sponsored by the U.S. Department of State with funding provided by the U.S. government, and administered by FHI 360.